Music Intelligence Solutions helps music and media content find their right market, be it mass market (global or local “hits”) or micro market via the Internet or mobile user groups.

Mass-Market Approach:
Hit Song Science (HSS) technology predicts the commercial success of digital music and rich media. With our unique approach, new releases, potential releases or even unsigned acts can be compared against our proprietary database to see how well they fit into the current market and to identify potential hits. As the market changes, our patented system stays current by recognizing new patterns and applying them to the process. The system allows for trends to be identified as they develop over time.

Micro-Market Segmentation Approach:
With additional filters layered on our technology, Hit Song Science technology can compare those same new or potential releases, or unsigned acts, to the media-related profiles created for an individual user or a group of users. It’s a great way to detect niche market targets where the media can be a “relative hit.” As the digital market niches change, the system reflects this by finding new patterns in the media-related clusters for each user group-profile and applying them to the evolution of the different existing and upcoming group-profiles.

Hit Song Science (HSS) Labels — Every year thousands of new records are released in the hope that each will become a hit, but only a very small percentage ever attain coveted hit status. As a result, vast resources of time and money are spent on songs that show limited return.
Our market relevance prediction tool helps labels in their decision-making, by giving them an indication of a new song’s commercial success, in either a global market target or a niche target.

Hit Song Science Artists — Creating a powerful song is only the first step in a complex process. Identifying new fans and deciding where to best place your music are crucial marketing decisions. Multiply that by the vast amounts of different markets, music niches, channels and targets that have to be considered, and it can seem overwhelming. But the ultimate goal is clear: Get noticed by your potential fans.

Our Hit Song Science delivers a first indication of your song’s success potential and the markets (niche or global) that can best fit your music. With our Music Intelligence Universe (MIU), your music will get recommended to new fans, increasing your visibility greatly.